Mission
Our Mission
Our mission is to educate casual gamers about all that mobile gaming has to offer. Currently, mobile gaming has not reached its potential, and with over a billion game-enabled handsets in the world, there’s a huge audience for mobile games. So what’s the problem? 90% of mobile users have NEVER downloaded a game!
- Try Before You Buy. With our vast content catalog, we help mobile users learn what they can do with their phone. Allowing users to preview as many games as possible increases exposure and helps mobile game vendors expand the market.
- Going Beyond the Top 10. 90% of all mobile game sales go to only the Top 10 titles. With quick browsing and as-you-type searching, we help mobile users go beyond the first page to find content that is uniquely appealing. This helps mobile game vendors break the "deck effect" and monetize their "long tail" of content.
- Coming Back for More. Right now, 90% of mobile game purchasers never buy another game. Because every game is fully playable from inside our catalog with a single click, users know that they will enjoy the game before they make their purchase. Satisfied customers ensures more repeat business for mobile game vendors.
- A Proven Solution. Mplayit has been deployed to millions of consumer desktops around the world. When consumers can effortlessly browse, sample and purchase content, everyone wins. The average Mplayit user plays six demos per visit, and one of every ten demos results in a purchase request.
Simply put, there’s no better way to market and sell mobile games.